Insights

Understand findings, topics and the analysis Synthight produces from your conversations.

Once conversations are flowing in, this is what Synthight gives you back — and how to read it.

Findings vs. topics

Both are built automatically from your conversations, but they answer different questions:

  • Findings tell you what's wrong — a specific, evidenced problem or request, always a problem or ask.
  • Topics tell you what people are talking about — a subject cluster that can be entirely neutral or positive, not just problems.

A topic can contain findings, but the two are tracked and filtered independently.

Frequently asked questions

What's the difference between a finding and a topic in Synthight?
A topic is the single subject a conversation is about, assigned exactly once per conversation. A finding is a specific, evidenced problem or request pulled out of that conversation — a conversation can surface zero, one, or several findings, and unlike topics, findings are always a problem or ask, never neutral.
Do I need to set up categories before Synthight starts generating findings and topics?
No. Synthight builds both automatically from your connected conversations — there's no taxonomy to configure ahead of time.
Can one topic contain multiple findings?
Yes. A topic is a subject cluster, and the conversations within it can each surface findings of their own — the two are tracked and filtered independently, so a topic's findings aren't confined to matching its theme.
Where do I go to see findings and topics?
Use the sidebar — Findings and Topics are separate pages, each with their own stat cards, filters, and detail pages.

In this section

Findings

5 articles

What findings are, how to filter, merge and act on them, and how to turn them into a report.

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Topics

5 articles

How Synthight clusters conversations into topics, the topic detail page, and topic reports.

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Articles